Fuente: http://www.consultant-news.com  Fecha: 1.07.2009

MCA shines a light on the new economic future

Today, the Management Consultancies Association (MCA) is holding an evening debate, The New Norm, in association with Atos Consulting, which will explore what the future for business holds and what the post-recession economic and regulatory landscape will look like.

The evening will be chaired by Michael Skapinker of the Financial Times and the MCA has drawn together speakers from the business, consulting and media worlds. The panel will be made up of:

* Luke Johnson, Entrepreneur and Chairman, Channel 4
* Paula Sussex, Senior Vice President, Atos Consulting
* Graham Mather, President, European Policy Forum
* Caroline Firstbrook, Managing Director, Strategy EALA, Accenture
* Mark Thomas, Head of Strategy Practice, PA Consulting Group

The speakers will discuss potential regulatory changes, the future of globalisation, business’s potential attitude to the green agenda and CSR, and what businesses and business leaders will need to do in order to survive and prosper in the New Norm.

Paula Sussex will consider the impact of emerging technologies on businesses in the New Norm, and how businesses need to focus on investigating and piloting new technologies today in order to be ready to exploit them post recession. Graham Mather will focus on the new regulatory landscape.

Caroline Firstbrook will look at how consumer behavior and expectations will change in the New Norm and what businesses need to do to keep their customers, Luke Johnson will explore the future for entrepreneurs and Mark Thomas will consider the strategic implications for business in the New Norm.

Alan Leaman, Chief Executive of the MCA said: “It is important that businesses start to look past the recession and examine what lies beyond. The MCA has assembled an extraordinary group of speakers to do this. One thing is clear: life will not be the same again after this recession is finished.”

Paula Sussex, Senior Vice President of Atos Consulting said: “It’s altogether possible that we may start to see the perfect storm of change: in consumer behaviour, global trade, regulation, input prices, political agenda. Forecasting what these factors will combine to create is an art, not a science, but one that all business leaders should have on their to-do list for ‘09”.