27/07/2008
IDC: Given the economic backdrop of 2008, there are more good reasons than ever for sales and marketing executives to engage in a deep scrutiny of their costs. Many organizations have made good progress on cost control but there is much to be done, and IDC research continues to identify big pockets of wasteful spending in these functions. For more information on the Executive Advisory Group's Marketing, Sales or Market Intelligence Benchmarks Survey, please contact Seth Fishbein (sfishbein@idc.com). Download the full report  

05/03/2006
These are external indicators only and don't represent IDC's forecast for the market, which is based...
IDC's FutureScan: 01 Feb 2006FRAMINGHAM, Mass., February 1, 2006 – Even as the U.S. government is issuing its statistics for fourth quarter GDP growth in the U.S. of 1.1%, IT buyers and executives are telling IDC that they expect spending to rise over seven percent in the next twelve months. This is up three percentage points from last month's IDC FutureScan."The key to this reversal may be in the continued low unemployment figures and the internalization of higher oil prices," says Jo...

This month’s IDC FUTURESCAN seems to show that the impact of Katrina and higher oil prices has creat...
This pessimism, which fits well with the University of Michigan’s Consumer Sentiment Index, which dropped in October to 74.2, it’s lowest point since 1992, comes despite reports that the U.S. economy in the third quarter grew 3.8%.The macroeconomic indicators dropped a mere point – and mostly mirror the flat U.S. stock market and modest GDP and profit growth expectations for 2006.As often is the case when these two indicators diverge, IDC’s forecast for U.S. IT spending growth over the next 12 ...

This month's IDC FUTURESCAN seems to show the impact of Katrina - or is it the prospect of permanent...
Oct 2005FRAMINGHAM, Mass., October, 2005 – The alignment IDC reported in the September release of IDC FutureScan fell apart this month in the wake of Hurricane Katrina and the prospect of permanently higher oil prices. In fact, the IT and line-of-business expectations for IT spending over the next twelve months fell to 2.9% from last month's 6.1%, the lowest the buyer intent indicator has been since IDC started FutureScan in the beginning of 2004."This looks like a visceral reaction to Ka...